If your contact center and your CRM aren’t talking to each other, you’re doing double the work. Agents update call outcomes in one system, someone manually moves that data into the CRM, and by the time a lead gets followed up it’s already gone cold. ICTContact’s CRM integration fixes that — contacts flow in from the CRM, campaigns dial them, and every call outcome writes back automatically.
We’ve built native integration modules for 23 CRM platforms, from enterprise giants like Salesforce and Microsoft Dynamics to lean tools like Less Annoying CRM and Capsule. The common thread across all of them: you pick the CRM module to sync (Contacts, Leads, Deals, or custom objects), ICTContact pulls the records, dials them through your chosen campaign type, and writes the result back — including DNC flags, which are filtered out before a single call is made.
What You Get with Every Integration
Before we get into each CRM, it helps to understand what “integration” actually means here. A few things work the same way regardless of which CRM you’re connecting:
- Contact sync: ICTContact pulls contact records directly from your CRM into a campaign. No CSV exports, no manual uploads.
- Disposition writeback: When an agent marks a call as “callback,” “interested,” or “not interested,” that result goes back to the CRM record automatically.
- DNC filtering: For CRMs that expose a Do Not Call field (Salesforce, SugarCRM, SuiteCRM), ICTContact skips those records at import time. You don’t have to build a separate exclusion list.
- Phone normalisation: Numbers are cleaned to digits-only on every sync. A number stored as +1 (555) 123-4567 and another stored as 15551234567 resolve to the same record — no duplicate dials.
- Multi-module support: Most CRMs split data across Contacts, Leads, and Opportunities. You choose which module feeds your campaign.
The 23 CRM Integrations
1. Salesforce CRM
Salesforce is the default CRM for enterprise sales teams, and this is our most-requested integration. The setup uses OAuth 2.0 so your credentials never touch ICTContact’s servers directly. From there, you write a SOQL filter — “all Leads in California with status Open” — and ICTContact syncs exactly that segment into your campaign.
Call outcomes write back as Salesforce Tasks attached to the correct Lead or Contact record. Managers see every call in the activity timeline without agents touching Salesforce during the call. And Salesforce’s DoNotCall field is respected at import — if a record is flagged, it never enters the campaign. That’s the kind of TCPA compliance that actually holds up.
- OAuth 2.0 auth, SOQL-based contact filtering
- Task writeback with custom result fields on every call
- DoNotCall auto-filtering, Lightning and Classic both supported
2. HubSpot CRM
Picture a 15-person SaaS sales team. They’re using HubSpot to manage inbound leads but they’re manually calling prospects one at a time. Once ICTContact is connected, a HubSpot list (say, “Signed up but didn’t book a demo”) feeds directly into a preview dialer campaign. Agents get the full contact context on screen, make the call, log the outcome, and HubSpot’s contact timeline updates with a call engagement record automatically.
That’s the workflow this integration was built for. It doesn’t replace HubSpot — it adds the outbound muscle HubSpot doesn’t have natively.
- OAuth 2.0, import from any HubSpot list or contact tag
- Engagement writeback — calls appear in the contact’s HubSpot timeline
- Deal-stage support so campaign segments match pipeline stages
3. SuiteCRM
Honestly, SuiteCRM is our top pick for teams that want a fully open-source, self-hosted stack. You’re not paying per seat for the CRM, and you’re not sending your customer data to anyone’s cloud. ICTContact runs on your servers, SuiteCRM runs on your servers, and the two talk to each other over your own network.
The integration syncs Accounts, Contacts, and Leads. SuiteCRM’s do_not_call flag is filtered on every import — inherited from its SugarCRM lineage — so your campaigns are clean by default. Disposition writeback works across all standard modules plus any custom ones you’ve built.
- REST API auth, multi-module (Accounts / Contacts / Leads / custom)
- DNC auto-filtering from
do_not_callfield - Fully on-prem — no cloud dependency on either side
4. Vtiger CRM
Vtiger has 300,000+ businesses using it, with particular strength in India and Southeast Asia. The ICTContact integration syncs from Vtiger’s Contacts, Leads, Organisations, and Opportunities modules. What makes this one worth calling out specifically: call outcomes don’t write back as generic notes — they write back as native Vtiger Calls module records, which means Vtiger’s own reporting picks them up correctly.
- REST API with access-key auth
- Multi-module support across all four main Vtiger modules
- Call-entity writeback — outcomes appear in Vtiger’s Calls module, not just as notes
- Custom field mapping where your Vtiger setup has non-standard fields
5. YetiForce CRM
If GDPR compliance is a genuine concern — not just a checkbox — this combination is worth serious consideration. YetiForce is free, open-source, and runs entirely on your own infrastructure. Pair it with ICTContact on the same server stack, and your contact data never leaves your environment. No third-party cloud touches it at any point in the call cycle.
The integration imports accounts, contacts, and leads via REST API and writes call outcomes back. It’s the right choice for EU-based teams or anyone in a regulated industry where data residency actually matters.
- API token auth, multi-module
- On-prem to on-prem — data stays inside your infrastructure
- GDPR-compliant by architecture, not just by policy
6. SugarCRM
SugarCRM sits in an interesting spot — it’s enterprise-grade but available on-prem, which is unusual at that tier. Teams that chose Sugar specifically because they didn’t want their CRM data in Salesforce’s cloud tend to have the same concern about their contact center. ICTContact gives them both: a full-featured contact center that can run on the same infrastructure as Sugar.
The integration does two-way sync with Accounts, Contacts, Leads, and Opportunities. Sugar’s do_not_call field is respected automatically, same as SuiteCRM. Custom modules work too, which matters for mid-market teams that have spent time customising their Sugar instance.
7. Zoho CRM
Zoho CRM has 250,000+ businesses on it and a well-documented REST API, which makes the ICTContact integration straightforward to configure. You authenticate via OAuth 2.0, pick which module to sync (Contacts, Leads, or Accounts), and ICTContact pulls the records into your campaign. Call dispositions write back as native Zoho call activity records — they show up in the same activity log your reps already check.
It’s a good fit for SMB sales teams that live in Zoho’s ecosystem. If you’re already using Zoho Campaigns for email, adding ICTContact for voice puts all your outreach in one place from a data perspective.
8. AgileCRM
AgileCRM bundles sales, marketing, and service into one tool, which solopreneurs and small teams love. The ICTContact integration imports contacts filtered by tag — so you can pull “hot leads” or “trial users” as a segment without any manual list work. Call results create AgileCRM tasks automatically, and the DNC field is respected at import. It’s not the most powerful CRM on this list, but for what it costs, the combination punches well above its weight.
9. Pipedrive
A B2B sales team at a mid-size SaaS company has 400 deals in Pipedrive’s “Proposal Sent” stage. Following up manually takes three days. With ICTContact connected, that stage becomes a campaign segment — the team dials all 400 in an afternoon and every call outcome updates the Pipedrive deal as an activity. That’s what pipeline-driven outbound actually looks like.
- API token auth, import filtered by deal stage or pipeline
- Activity writeback with call type and result on each deal
- Per-pipeline campaign segmentation for multi-product teams
10. Freshsales (Freshworks)
Freshsales has a built-in phone. For most teams, it’s fine. But once you need predictive dialing, voice broadcasting, or press-1 campaigns at any real volume, you’ll hit its limits fast. ICTContact fills that gap. The integration imports Freshsales contacts and leads — optionally filtered by AI score — and writes outbound dispositions and SMS delivery statuses back. Your Freshsales data stays the source of truth; ICTContact just gives it outbound reach it didn’t have before.
11. ActiveCampaign
What if every call you make could kick off an ActiveCampaign automation? That’s exactly how this integration works. ICTContact pulls contacts from your AC lists or by tag, dials the campaign, and when an agent marks a call as “callback requested,” that disposition fires as an ActiveCampaign event — which triggers whatever sequence you’ve already built. It makes voice a proper first-class channel in your marketing automation, not just a manual activity that lives outside the system.
- API key auth, import by list or contact tag
- Event-based writeback — dispositions trigger existing AC automations
- Custom-field sync for enriched contact records
12. monday.com
monday.com is the CRM choice for operations-led teams that want everything on one board. The integration reads items from your monday.com CRM boards into ICTContact campaigns and writes call dispositions back as board-item status column updates. That means the whole team sees call progress in real time on the same board they already use — no asking “did we call that lead yet?” in Slack.
Multi-board support means you can run separate campaigns for separate pipelines without mixing data.
13. Zendesk Sell
Zendesk Sell is the right CRM to connect if your company runs both sales and support through Zendesk. ICTContact syncs Sell leads, contacts, and deals into outbound campaigns and writes call outcomes back as Sell activities. The part that’s genuinely useful for service businesses: you can configure ICTContact to create a Zendesk support ticket when a call disposition matches specific keywords — so a “billing complaint” outcome on a call becomes a support ticket in the queue automatically, no agent copy-paste required.
- OAuth 2.0, deal-stage filter on import
- Activity writeback on Sell records
- Support ticket creation triggered by disposition keywords
14. Close (Close.com)
Close already has built-in calling. So why would you connect ICTContact? Because Close’s dialer is one-call-at-a-time. When you’re running a 500-contact outbound campaign and you need predictive dialing, power dialing, or SMS broadcasting across that list, Close can’t do it. ICTContact can. You pull contacts from a Close smart view, run the campaign through ICTContact, and every call result writes back to the Close activity log as if it happened inside Close. Your reps don’t even need to know which system made the call.
15. Streak CRM
Streak lives inside Gmail. That’s its whole thing, and 750,000+ people love it for exactly that reason. The ICTContact integration pulls from Streak pipeline boxes by stage, dials the campaign, and writes call outcomes back as comments and stage updates on the matching box. Small sales teams that refuse to leave Gmail now don’t have to — they can run a proper dialing campaign without touching a separate tool.
16. Capsule CRM
Capsule is built for small businesses that don’t want a complex CRM. The integration matches that philosophy. ICTContact syncs Capsule parties (people and organisations) and opportunities, dials them, and writes outcomes back as native Capsule history entries. It’s the right pick for a small consultancy or agency that wants outbound calling without hiring a salesops person to manage it.
- API token auth, party-type filter (people / organisations)
- History-entry writeback per call disposition
- Opportunity-stage sync for pipeline tracking
17. Copper (formerly ProsperWorks)
Copper pulls its data straight from Gmail and Calendar, which is why Google Workspace shops tend to land on it. The ICTContact integration imports Copper people, companies, and opportunities filtered by pipeline stage and writes call outcomes back to the opportunity activity log. If your whole team is already in Google Workspace and you’re looking for a contact center that doesn’t feel bolted on, this combination is worth a look.
18. Apptivo
Apptivo covers CRM, invoicing, project management, and inventory in one platform — 200,000+ businesses use it as a unified back-office. The ICTContact integration adds outbound calling to that ecosystem:
- API key auth, multi-app object support (customers, leads, opportunities)
- Call activity writeback across Apptivo modules
- Custom-field mapping for non-standard Apptivo configurations
It’s a good fit for SMBs that already run Apptivo end-to-end and want calling without adding another vendor to the stack.
19. Less Annoying CRM
The name says it all. Less Annoying CRM is $15 per user per month and does exactly what a very small business needs. The honest answer on this integration: it’s not the most feature-rich combination on this list, and it doesn’t need to be. ICTContact imports contacts by category, dials the campaign, and writes call outcomes as notes and events. Solo agents and micro-teams that don’t want complexity will find this the easiest setup of any CRM on this page.
20. Creatio (formerly bpm’online)
Creatio is a low-code CRM with serious BPM capabilities underneath — it’s not just a contact list, it’s a workflow engine. The ICTContact integration connects via OData and syncs accounts, contacts, and leads. The part that makes this one genuinely powerful for process-heavy businesses: call dispositions can trigger Creatio business processes directly. A “qualified” disposition on an ICTContact call kicks off whatever multi-step workflow Creatio has waiting — escalation, assignment, follow-up sequence, whatever you’ve built.
In most cases, you’d need a developer to set up the initial OData connection and map dispositions to process triggers. Once it’s running, though, it’s fully automated.
21. Keap (formerly Infusionsoft)
Keap is built for small businesses running marketing automation. The ICTContact integration does something neat with it: you import Keap contacts filtered by tag, run the calling campaign, and when a call hits a specific disposition — say, “requested follow-up email” — ICTContact applies a Keap tag to that contact. That tag fires whatever Keap automation you’ve already set up. So a call outcome becomes the trigger for an email sequence, a task assignment, or a nurture campaign, without anyone manually moving data between systems.
- OAuth 2.0, tag-filter import for precise contact targeting
- Tag-based writeback fires existing Keap automations automatically
- Notes logged per call for a full interaction history
22. Microsoft Dynamics 365
Dynamics 365 is an enterprise platform, so the integration is built to match. Authentication goes through Azure AD via OAuth 2.0. Data sync uses OData, which means you can filter Accounts, Contacts, Leads, and Opportunities with the same query logic your Dynamics team already uses. Call outcomes write back as native Dynamics phone-call activity records — they appear in the activity timeline alongside emails, meetings, and manual notes.
The integration is also Power Automate-friendly. If your org has existing Power Automate flows triggered by Dynamics activities, those flows will pick up ICTContact call records the same way they’d pick up any other phone-call activity. That’s useful when you’ve already built downstream automation inside Microsoft’s ecosystem and don’t want to rebuild it.
23. Bitrix24
Bitrix24 has a genuinely free CRM tier that a lot of teams use precisely because it costs nothing. Pairing it with ICTContact gives you enterprise-grade predictive dialing on top of a zero-cost CRM — which is an unusual combination. The integration syncs contacts, companies, deals, and leads via REST webhooks and writes call results back as Bitrix24 activity entries. Both the on-prem and cloud variants are supported, so it works whether you’re self-hosting Bitrix24 or using their SaaS.
What About CRMs Not on This List?
ICTContact’s REST API layer is open. If your CRM exposes an API — and most do — a developer with basic API knowledge can build the connection. Contacts come in through the API, call outcomes go back the same way. The REST API integration guide walks through the full process.
CRM URL Integration (No-Code Option)
If you don’t need bidirectional sync and just want agents to see the right CRM record during a call, CRM URL integration is the fastest setup. You enter your CRM’s contact URL pattern in the ICTContact agent panel. When a call connects, the matching CRM page opens automatically on the agent’s screen. They can view and update the record in real time without switching tabs. It’s not as powerful as a full API integration, but for teams that want something running in under an hour, it works.
Frequently Asked Questions
Does ICTContact sync contacts in real time?
No — and be wary of any contact center that claims true real-time CRM sync, because most aren’t actually doing it. ICTContact’s sync runs on a configurable schedule (typically every few minutes to once per hour depending on your setup). For outbound campaigns, this is fine in practice. By the time a lead enters your CRM and your team is ready to dial, the sync has already picked it up.
Which CRMs support automatic DNC filtering?
Salesforce, SugarCRM, and SuiteCRM all expose a dedicated Do Not Call field that ICTContact reads and filters at import time. For other CRMs, you can manage DNC lists manually inside ICTContact. We’d recommend confirming exactly how your CRM handles DNC records before configuring any outbound campaign.
Do I need a developer to set up the integration?
For most of the 23 CRMs, no. The setup involves generating an API key or going through an OAuth flow, entering it in ICTContact’s integration settings, and choosing which module to sync. Someone comfortable with software configuration can handle it. Creatio and Microsoft Dynamics 365 are the exceptions — their OData-based connections tend to need a developer for the initial setup.
Can ICTContact connect to a CRM that’s not on this list?
Yes, through the REST API. If your CRM has an API endpoint for reading contacts and another for writing activity records, the integration is technically possible. How long it takes depends on how well-documented the CRM’s API is. Get in touch if you need a custom integration assessed.
What happens to a contact’s data after a call?
The contact record in the CRM isn’t modified except for the writeback field you configure (usually an activity log entry or a status field). ICTContact doesn’t overwrite name, email, or other contact fields. The original CRM record stays intact; ICTContact just adds the call outcome to it.
Related Resources
- ICTContact REST API Integration Hub — connect any CRM or third-party tool via open APIs
- ICTContact: A Complete Contact Center Software — full platform overview beyond CRM integration
- Top Open Source Asterisk-Based Contact Center Software — how ICTContact’s Asterisk foundation powers the CRM bridge
- Building Custom Modules with ICTContact APIs — for teams whose CRM isn’t on the standard 23-integration list
- Contact Center Features — full capability list including multi-channel campaigns and reporting